netboot.xyz-docs/layouts/partials/seo_schema.html

    <meta name="description" content="{{ if .IsHome }}{{ .Site.Params.description }}{{ else }}{{ .Description }}{{ end }}"/>
    <meta name="robots" content="noodp"/>
    <link rel="canonical" href="{{ .Permalink }}" />

    <!-- Twitter Card -->
    <meta name="twitter:card" content="summary" />
    <meta name="twitter:description" content="{{ if .IsHome }}{{ .Site.Params.description }}{{ else }}{{ .Description }}{{ end }}" />
    <meta name="twitter:title" content="{{ .Title }}{{ if .IsHome }} - {{ .Site.Params.Tagline }}{{ else }} - {{ .Site.Title }}{{ end }}" />
    <meta name="twitter:site" content="{{ .Site.Params.twitter }}" />
    <meta name="twitter:creator" content="{{ .Site.Params.twitter }}" />

    <!-- OG data -->
    <meta property="og:locale" content="en_US" />
    <meta property="og:type" content="{{ if .IsPage }}article{{ else }}website{{ end }}" />
    <meta content="{{ .Title }}{{ if .IsHome }} - {{ .Site.Params.Tagline }}{{ else }} - {{ .Site.Title }}{{ end }}" property="og:title">
    <meta content="{{ if .IsHome }}{{ .Site.Params.description }}{{ else }}{{ .Description }}{{ end }}" property="og:description">
    <meta property="og:url" content="{{ .Permalink }}" />
    <meta property="og:site_name" content="{{ .Site.Title }}" />
    {{ range .Params.categories }}<meta property="article:section" content="{{ . }}" />{{ end }}
    {{ if isset .Params "date" }}<meta property="article:published_time" content="{{ time .Date }}" />{{ end }}